Abe Gurvin (Attleboro, Massachusetts, December 31, 1937 - Santa Maria, [Santa Barbara County], California, July 9, 2012) was one of the most prolific and interesting American artists, among the greatest representatives of 'psychedelic art' (which, in San Francisco, it was an evolution of 'groovy' art, and which drew inspiration from the systematic use of LSD). The news about his educational and professional training are totally absent from the websites, while his works are very well known, loved and awarded: he has designed album covers for artists such as Janis Joplin, The Zodiac, Federal Duck and Bread, but the historic series of Nuggets album covers for Elektra, represents an authentic masterpiece that sanctioned, and somehow closed, an extraordinary artistic era
Abe Gurvin's portfolio included advertising work for companies such as Toyota, Coca-Cola, Disney, Suzuki, IBM, Marantz, Scholastic, Kenwood, Time-Life Books, Sony Music, and many more. He has received awards from One Show, Communication Arts, New York Art Directors, Best of Show, LA Society of Illustrators, New York Society of Illustrators, Los Angeles Art Directors Club, Society of Publication Designers and The Belding Award.
We remember some graphic works by Abe Gurvin such as the unforgettable cover of Car & Driver of May 1968, where a psychedelic drawing had been transferred to the hood of a Porches; the collection of drawings for the Casserole Cookbook kitchen, for the Sci-Tech science fiction series and the numerous hand-drawn illustrations for an editorial project of fairy tales (still unpublished today) called I Am Being Me by Ann di Hope.
Abe Gurvin served on the board of directors of SILA (Los Angeles Society of Illustrators); in 1988 Gurvin moved to a mansion in Laguna Beach, California and later to Santa Maria where he died at the age of 74.
the only flat thing to believe is the LP record
My precious collection is clear evidence that anything can be a treasure. The most important aspect for me is not represented by the value of the articles, but by the joy that these have given me over the years.